Heavy Civil
SAT Presentation
Client
RS&H, Inc.
Project Owner
San Antonio Airport System
Location
San Antonio, Texas
Project Value
$20,000,000
Industry
Heavy Civil
Account Executive(s)
Joshua Harden, Tom Thomas
Services Provided
Presentation Coaching |
Presentation Development |
Proposal Development |
Heavy Civil
SAT Presentation
Client
RS&H, Inc.
Project Owner
San Antonio Airport System
Location
San Antonio, Texas
Project Value
$20,000,000
Industry
Heavy Civil
Account Executive(s)
Joshua Harden, Tom Thomas
Services Provided
Presentation Coaching |
Presentation Development |
Proposal Development |
Project Overview
The San Antonio Airport System (SAAS) sought qualified firms to provide comprehensive on-call professional services spanning airport planning, engineering, architecture, and construction management. The engagement was structured as a General Engineering Consultant (GEC) contract to support the implementation of a multi-year Capital Improvement Program (CIP), the ongoing Terminal Development Program (TDP), and a range of Operations and Maintenance projects. With significant FAA Airport Improvement Program funding tied to several ACIP initiatives, the procurement required firms to demonstrate both national and international aviation expertise and the flexibility to respond to shifting funding timelines. RS&H, Inc. engaged PRESWERX to develop the pursuit proposal, design the selection presentation, and coach the client team for the competitive interview
Client Challenges
Competing for a high-visibility GEC contract required the client to communicate deep aviation expertise across multiple service disciplines while positioning as a long-term strategic partner to the airport system:
Articulating a broad, multi-disciplinary scope of services as a cohesive and compelling story
Differentiating the team in a competitive field of firms with comparable aviation credentials
Demonstrating adaptability to FAA funding variability and the ability to manage a dynamic CIP
Preparing a presentation team to perform confidently and persuasively in a live selection interview
Together, these challenges required a fully integrated pursuit strategy, from written proposal through interview day.
Scope of Work
PRESWERX delivered a three-part scope of pursuit support for this engagement. The team developed a fully formatted and compliance-verified proposal that organized the client's qualifications, project experience, and technical approach into a clear, evaluator-friendly narrative. Following proposal submission, PRESWERX designed a selection presentation that structured the client's story for a live panel, visually reinforcing the team's aviation depth and program management capabilities. The final component was a dedicated presentation coaching program, through which the client team rehearsed delivery, refined talking points, and developed the confidence and cohesion needed to perform under interview conditions.
PRESWERX Approach
PRESWERX treated this engagement as a continuous pursuit narrative, ensuring that every deliverable built toward a single, consistent message about the client's qualifications and value to the airport system:
Developed the proposal structure and narrative to address GEC evaluation criteria directly, with a clear emphasis on national aviation expertise and local program responsiveness
Designed a presentation that moved the evaluator panel through the client team's story in a logical, visually clean sequence tailored to the SAAS selection format
Conducted structured coaching sessions that sharpened individual presenter delivery and built team-wide alignment on messaging, pacing, and question response strategy
The result was a pursuit package where the proposal, the presentation, and the team's live delivery all reinforced the same competitive story.
Results Delivered
PRESWERX delivered a complete, interview-ready pursuit package built to the standards of a major on-call aviation services procurement:
A polished, compliance-verified proposal that organized the client's multi-disciplinary qualifications into a compelling, evaluator-focused narrative
A professionally designed selection presentation that structured the team's aviation expertise and CIP management approach for a live panel format
A coached and rehearsed presentation team, aligned on messaging and prepared to respond with clarity and confidence under interview conditions
The client entered the selection process with a pursuit package that reflected the full depth of their qualifications and the strength of their team.
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SUCCESS STORIES
Proven Results Across High-Stakes Pursuits
Explore how we’ve helped leading A/E/C teams craft standout proposals and presentations, build confidence, and win major projects with strategy, storytelling, smart visuals, and coaching.