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Higher Education

University of Central Florida 7M 2024 CsC

Client

Ovation

Project Owner

The University of Central Florida

Location

Orlando, Florida

Project Value

$7,500,000

Industry

Higher Education

Account Executive(s)

Joshua Harden, Trey Wilson

Services Provided

Presentation Coaching
Presentation Development
Proposal Development
Renderings & Animations
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Higher Education

University of Central Florida 7M 2024 CsC

Client

Ovation

Project Owner

The University of Central Florida

Location

Orlando, Florida

Project Value

$7,500,000

Industry

Higher Education

Account Executive(s)

Joshua Harden, Trey Wilson

Services Provided

Presentation Coaching
Presentation Development
Proposal Development
Renderings & Animations
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Project Overview

The University of Central Florida issued a competitive solicitation seeking qualified construction management and general contractor firms to serve on a continuing services contract for campus renovation and construction projects valued at up to $7,500,000. The contract covered a broad spectrum of project types, from classroom renovations and research laboratory upgrades to site work, student housing improvements, and sustainability modifications across UCF's Orlando campus. Selected firms would operate on an as-needed basis for an initial one-year term, with the potential for four annual renewals. Ovation engaged PRESWERX to develop a compelling proposal package, presentation materials, coaching support, and high-quality visual assets to position the team competitively for this ongoing campus services pursuit.

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Client Challenges

Competing for a continuing services contract with broad, multi-scope potential required the client to communicate both depth of capability and institutional fit across a wide range of project types:

  • Presenting a diverse, multi-trade service range as a single cohesive and organized story rather than a fragmented list of capabilities

  • Differentiating the team in a competitive field where many firms could claim similar licensure and bonding qualifications

  • Visualizing past performance and project quality in ways that would resonate with a university facilities audience

  • Preparing a polished interview presentation that conveyed confidence, expertise, and alignment with UCF's campus culture and priorities

Every element of the pursuit had to reflect the same level of care and professionalism the client would bring to the work itself.

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Scope of Work

PRESWERX delivered a full pursuit package tailored to the UCF continuing services solicitation. The engagement included a written proposal developed to meet UCF's evaluation criteria, with narrative content that articulated the client's qualifications, project approach, and commitment to campus-sensitive delivery. PRESWERX also produced a selection presentation with a clear visual structure, purpose-built to communicate the team's experience across the diverse project types included in the contract scope. Presentation coaching sessions prepared the client's speakers to deliver confidently and respond to panel questions. Supporting the written and verbal content, PRESWERX developed architectural renderings, animations, and film assets that brought the client's relevant project experience to life for the selection committee.

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PRESWERX Approach

PRESWERX treated this pursuit as a brand-building opportunity, not just a compliance exercise. The strategy focused on positioning the client as a long-term campus partner rather than simply a contractor available for task orders.

  • Developed proposal narratives that framed the client's breadth of experience as a strategic asset, organized around UCF's stated project categories and evaluation priorities

  • Built a presentation that balanced technical credibility with a clear, stakeholder-friendly visual story, reinforcing the client's track record on comparable campus and institutional projects

  • Produced renderings, animations, and film content that gave the selection committee a concrete sense of project quality and team execution capability

The result was a unified pursuit package that reflected the professionalism and institutional awareness UCF would expect from a long-term continuing services partner.

Results Delivered

PRESWERX delivered a complete, submission-ready pursuit package that met UCF's requirements and positioned the client with clarity and confidence across every evaluation touchpoint.

  • The written proposal organized a broad scope of qualifying experience into a readable, criteria-aligned narrative that spoke directly to UCF's evaluation process

  • The selection presentation gave the client a structured, visually compelling platform to convey team capability, project range, and campus-service experience in front of the selection panel

  • Renderings, animations, and film assets elevated the client's visual presence and allowed past project quality to speak for itself without relying solely on written claims

Through coaching and content development, the client's team entered the selection fully prepared, with a consistent message and materials that reflected the quality they would bring to the contract work.

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